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22 March: A New Chapter For Supertram


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From Friday 22 March South Yorkshire Mayoral Combined Authority (SYMCA) will take over ownership of South Yorkshire’s Supertram, operated by a newly formed operating company South Yorkshire Future Tram Limited (SYFTL). 

 

The change in ownership forms part of wider ambitions to position Supertram as part of a fully integrated public transport network for South Yorkshire. SYMCA are exploring opportunities for renewal, improvement and even extension of the network and will be engaging in public consultation to help shape the future development of Supertram.

What changes to expect?

Existing Supertram staff will be transferred over to the new business. Customers can still expect the same service after the transition. In fact, you shouldn’t notice any changes. 


As Stagecoach will no longer be operating the tram network, there will be some changes to ticketing and Stagecoach bus and tram tickets will not be valid for tram travel after Thursday 21 March. Tram-only products can be purchased on the Stagecoach website and Stagecoach App until 21 March and will be accepted on the tram until they expire. 

 

A new app selling tram and TravelMaster tickets will be available to download from app stores from Wednesday 20 March. More details will be shared over the coming days on the Supertram and Travel South Yorkshire websites, and on their social media channels.
 

In the meantime, if you need any support regarding your ticketing choice, please contact the TSY team. 

 

SYFTL are introducing a 10% discount on some tram-only fares until 30 June 2024. This discount will apply to tram and app purchases, on 1, 5, 7 and 28-day tickets, purchased onboard the tram or via the app. The discount does not apply to singles and returns. 


If you currently use TravelMaster tickets to travel by tram, these will be unaffected, and you can continue to use these from 22 March onwards.

 

For any new tickets, you’ll still be able to buy tickets onboard the tram from our conductors or from the new app. Travel South Yorkshire ticket vending machines will also offer a range of combined bus and tram tickets.


If you are adversely impacted by the change in operating company, please call 0800 952 0002. Customer service teams are available 7am to 7pm Monday to Friday and 8am to 7pm Saturday and Sunday.


Information about how to download the app and purchase tickets will be shared in the coming days on Supertram.com and Travel SouthYorkshire and on social media channels. In the meantime, if you need any support regarding your ticketing choice, please contact the TSY team

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5 minutes ago, SheffieldForum said:

As Stagecoach will no longer be operating the tram network, there will be some changes to ticketing and Stagecoach bus and tram tickets will not be valid for tram travel after Thursday 21 March. Tram-only products can be purchased on the Stagecoach website and Stagecoach App until 21 March and will be accepted on the tram until they expire. 

So they're making it more expensive to use for certain people?

 

Say for example, someone doesn't live near a tram stop but works near a tram stop, which is quicker and more convenient than staying on a bus and waiting for it to do the rounds... their routine would have been to get a Stagecoach bus into town, then transfer to the tram and go to work, on one ticket.

After that date they'd have to either buy two tickets or just lump it and stick with buses and adjust their morning routine.

 

I can fully get the general reasoning for taking certain services back into public ownership, but surely not if they're going to make it more of a hassle to use?

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17 minutes ago, Pyrotequila said:

So they're making it more expensive to use for certain people?

 

Say for example, someone doesn't live near a tram stop but works near a tram stop, which is quicker and more convenient than staying on a bus and waiting for it to do the rounds... their routine would have been to get a Stagecoach bus into town, then transfer to the tram and go to work, on one ticket.

After that date they'd have to either buy two tickets or just lump it and stick with buses and adjust their morning routine.

 

I can fully get the general reasoning for taking certain services back into public ownership, but surely not if they're going to make it more of a hassle to use?

As advertised a appropriate TravelMaster single/return/season ticket/pass/card/e-ticket is/will be available on Tram, Bus, Machine, App etc

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35 minutes ago, Annie Bynnol said:

As advertised a appropriate TravelMaster single/return/season ticket/pass/card/e-ticket is/will be available on Tram, Bus, Machine, App etc

Ah so it's just the Stagecoaach thing that's changing... well that makes sense now!
Thanks for clearing it up 😎👍

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It will all be downhill from here. People will be calling for Stagecoach to come back within 6 months or so, once the novelty of a shiny new operator wears off. Stagecoach transformed the network from a failing business project with low passenger numbers to a successful company that regularly sees trams full and standing. 

 

 

I also can't understand why people are so confused/annoyed about Stagecoach Silver/Gold tickets not being valid after the changeover. Why would another company accept said company's tickets? You wouldn't get on a TM Travel bus with a First Day ticket.

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3 minutes ago, RollingJ said:

Who cares about the logo - which is deceptive anyway, as the service only runs in Sheffield and a bit of Rotherham?

Me.

 

My background is in marketing, and I'm a bit of a brand and font geek, so I'm very interested in stuff like this.

 

Plus it is nice for people to be able to start to recognise the new look for the network (if indeed this is the logo, which it seems it may be).

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