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Website owners, get with the mobile trends!


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Hi there

 

I've looked through many websites here and found that a lot of people aren't implementing toned down, mobile versions of their websites. It's something that you should really look into having done, and it shouldn't be expensive. Mobile websites are an investment, not an expense.

 

So, it's all great. You've had your website developed and you now have your online presence. But did you know, according to latest Google statistics, 47% of local (the people you NEED to target) Google searches are made from a mobile device? And to top that off, 2/3 people who visit a site on their mobile that aren't met with a mobile optimized website hit the back button and go to one of your competitors? Mobile websites should contain the best bits of your website, the most important bits, no more and no less. Optimisation for quick viewing and delivering the important information is the key to conversions and getting more business.

 

Just a friendly tip for you all out there. You can do a bit of research into the subject, but as a heads up, if you don't have a mobile optimized website you are missing out on local leads, and these are generally the most profitable for most businesses.

 

I'd like to hear other website designers views on the subject. Should a business be using a mobile website in line with their full website? Is it something you pro actively offer? Personally, I chuck one in with the full website, or charge very little for what it's worth. And business owners, how do you see mobile websites in your eyes? Do you need one, or is it just an expense for you?

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Hi there

 

I've looked through many websites here and found that a lot of people aren't implementing toned down, mobile versions of their websites. It's something that you should really look into having done, and it shouldn't be expensive. Mobile websites are an investment, not an expense.

 

So, it's all great. You've had your website developed and you now have your online presence. But did you know, according to latest Google statistics, 47% of local (the people you NEED to target) Google searches are made from a mobile device? And to top that off, 2/3 people who visit a site on their mobile that aren't met with a mobile optimized website hit the back button and go to one of your competitors? Mobile websites should contain the best bits of your website, the most important bits, no more and no less. Optimisation for quick viewing and delivering the important information is the key to conversions and getting more business.

 

Just a friendly tip for you all out there. You can do a bit of research into the subject, but as a heads up, if you don't have a mobile optimized website you are missing out on local leads, and these are generally the most profitable for most businesses.

 

I'd like to hear other website designers views on the subject. Should a business be using a mobile website in line with their full website? Is it something you pro actively offer? Personally, I chuck one in with the full website, or charge very little for what it's worth. And business owners, how do you see mobile websites in your eyes? Do you need one, or is it just an expense for you?

 

Source of Google information Adam, a link maybe of use?

Edited by Bass Man
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Basically. When you search on a mobile, geo tags automatically searches locally. For example, if I type in "takeaways" or any other keyword, it will automatically look for the takeaway nearby by using the phones location. With this a website owner can target their website to a specific local area, and rank for results locally driving targeted visitors. Therefore having an increase in sales of a product or device as they are targeted customers that are looking to buy something in the niche they specified.

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