It seems these days that everything in Sheffield seems to be taken over by Hallam FM! The worst part is though that it seems to be scaring off all the big names.

Since the Sheffield Arena changed it's name to Hallam FM Arena, It hasn't attracted many big acts. There hasn't really been anyone major visit Sheffield since Janet Jackson way back! - with the exception of Barney the Dinosaur of course.

Personally, I think it's all down to a crappy name.

Your right about the name. Someone should persuade the owners to slip "Sheffield" back into the name.

I'm sure that the size of the acts that play there are probably dictated by economics and demographics rather than people like Britney Spear's getting lost while trying to Find Hallam FM City Centre.. ;-)

Originally posted by lucasdigital
Your right about the name. Someone should persuade the owners to slip "Sheffield" back into the name.

I'm sure that the size of the acts that play there are probably dictated by economics and demographics rather than people like Britney Spear's getting lost while trying to Find Hallam FM City Centre.. ;-)

LOL:P I know lucas but you can see what an uninteresting name it is surely! I mean - who would want to come and play at an arena named after a radio station that plays more adverts than songs??

well said guys, but if hallams paying for that, then they have the final say!!!

that is a big banner aswell...:lol:

but yes it is very silly!! :loopy:

Its all part of our commerical world where the big boys pay for 'x' number of years sponsorship and in their annual report say that they are supporting the local community/business.Most of the big arena's around the uk are now sponsored by either the Emap group(owners of Hallam fm/Magic) or Capital the other big player in independant radio once called independant LOCAL radio.

Don't even consider it the Hallam FM Arena, majority of Saturdays and Sundays during Sept - Apr its the House of Steel to me!

Ice Hockey an Fisticuffs on Ice.. HEAVEN!

DeeJ :D

Maybe they could ditch the 'arena' part of the place name and replace it with something more impressive, such as 'Bowl'. May appeal to those yanks more and pull them our way :thumbsup:

For instance:-

Manchester M.E.N Arena
Birmingham N.E.C
Wembley Arena
The International Arena - Cardiff

& . . . .

Hallam FM Arena. :loopy: If you were a big star would you consider it? I know it's more about the £'s involved but big stars now do have an image to live up to.

I think you're taking this a little far if you believe artists will give a toss about what the name of the venue is. The fact that it holds 30,000 people or so is more likely to appeal.

I would suspect the reason they have no good artists on is because sheffield isn't that well known these days outside of the north of england. Mention it to southerners and they still bang on about steel and cutlery.

The promotion company at the arena could be duff (not Duff) though...

p.s. do you think the Manchester MEN arena is a good name then? I would prefer Hallam FM arena!!! :P

Originally posted by Agent Dan
p.s. do you think the Manchester MEN arena is a good name then? I would prefer Hallam FM arena!!! :P

Not really, but at least it's got the city's name in it.

Having it named after the local trashy commercial radio station must harm it's reputation slightly...

hallam fm arena is awful and i think it has damaged the image of one of the uk's best arenas. It should have the city's name in it- that is the most important thing.

I agree it is a terrible name. Just like Hallam Fm Kop etc.

Hallam FM is splashed all over Ponds Forge too. It's taking over Sheffield.

On a related note, what exactly is Hallam? Strictly speaking there isn't an actual area of Sheffield called Hallam, yet nearly everything is named Hallam something. We have the constituency, the university, the hospital, the radio station and loads of other businesses. I remember once being told Hallam used to be a town west of Sheffield and used to be larger, but Sheffield expanded and "ate it up". Not sure how true this is.

^ something I wondered too.

Where or what exactly is "Hallamshire"?

oh nvm I looked it up *duh!*

Hallamshire is the name given to an area of South Yorkshire It was the southernmost district of the Anglo-Saxon kingdom of Northumbria

Northumbria was one of the Anglo-Saxon kingdoms in England, named from lying north of the River Humber. It was one of the heptarchy. The name survives in some uses as an alternative description for North East England.

History

Northumbria was originally composed of the union of two independent kingdoms, Bernicia and Deira. It stretched from the Humber to the Firth of Forth and included Edinburgh as one of its cities. The northern half of the kingdom was ceded to the new kingdom of Scotland after a Northumbrian defeat in the 9th century. The links between Northumbria and Scotland are clearly visible today in the dialect of the latter, which includes many Old English words, such as 'Bairn' for 'Child'.

It covers all of the present-day borough of Sheffield excepting the southern areas formerly in Derbyshire

Hallamshire is often used as a synonym for Hallam, which has come to mean, broadly speaking, that area of Yorkshire in the foothills of the Peak District and southwest of the River Don.
The region includes much of western Sheffield, and the parish of Bradfield.

In the Anglo-Saxon period the district around Sheffield was known as Hallamshire, a name which is still in widespread use, although the limits of the original territory have expanded as Sheffield has grown. ... In 1642 a survey defined the lordship of Hallamshire as the 71,526 acresof the parishes of Sheffield and Ecclesfield and the chapelry of Bradfield.

From David Hay's A History of Sheffield.

Originally posted by Squiggs
History
The northern half of the kingdom was ceded to the new kingdom of Scotland after a Northumbrian defeat in the 9th century. The links between Northumbria and Scotland are clearly visible today in the dialect of the latter, which includes many Old English words, such as 'Bairn' for 'Child'.[/i]

The Anglians lost Southern Scotland after a crushing defeat by the Picts on May 20th 685AD at the Battle of Nechtansmere.
The cross of St Andrew was seen in the sky before the battle formed by 2 white clouds in a brilliant blue sky. A momentous omen remembered in the present day flag.
Scotland didn't exist at this time (nor England). The Scots had their own western Kingdom of Dalriada at that time.
The Anglicisation of the name, Dun Eidyn to Edinburgh commemorates the Northumbrian occupation.

Wow! from crappy radio station to the history of Britain. :P I knew Hallam FM was good for something or other.

WTF?

Paul McCartney played there? He's a big name.

Beyonce played there, she's a big name.

What an amazing string this is.

There's been loads of big artists there.

I wasn't aware of EMAP sponsoring any other arenas... care to give any examples silverknight?

You're all just slagging off for the sake of it. It's embarrasing to read.

Originally posted by Nicholarse

I wasn't aware of EMAP sponsoring any other arenas... care to give any examples silverknight?


Isn't there a Metro Radio arena?

Not that it matters. If it upsets you, just turn into BBC Radio Sheffield and talk about "Sheffield Arena".

Originally posted by Lestat
Not really, but at least it's got the city's name in it.

Yep, and it's known locally as the Manchester Arena or just "The Arena".

Think it would be nice if Hallam FM sponsored Hallam University.
Plenty of synergy there.
Unfortunately nobody actually listens to Hallam although you might hear it in such places as Makro and Matalan to reinforce the pleasurable retail experience.

Originally posted by Lestat
It seems these days that everything in Sheffield seems to be taken over by Hallam FM! The worst part is though that it seems to be scaring off all the big names.

Since the Sheffield Arena changed it's name to Hallam FM Arena, It hasn't attracted many big acts. There hasn't really been anyone major visit Sheffield since Janet Jackson way back! - with the exception of Barney the Dinosaur of course.

Personally, I think it's all down to a crappy name.

That's just not true at all. Shania Twain (twice), Paul McCartney, Westlife (numerous occasions), Duran Duran, Christina Aguilera, Busted, Eric Clapton, Beyonce - to name but a few - all huge-selling artists who have played at the Arena in the past year or so.

Regardless of musical preference, these are big acts.

Hallam Arena sucks... Everybody (or almost) calls it the Sheffield Arena, as it's always been... Plus Hallam FM is pretty lame...

Go Sheffield Arena !

p.s. do you think the Manchester MEN arena is a good name then? I would prefer Hallam FM arena!!!

The what? Where and what the hell is ???

Originally posted by Nicholarse
WTF?

Paul McCartney played there? He's a big name.

Beyonce played there, she's a big name.

What an amazing string this is.

There's been loads of big artists there.

I wasn't aware of EMAP sponsoring any other arenas... care to give any examples silverknight?

You're all just slagging off for the sake of it. It's embarrasing to read.

All the big *rock* bands tend to play Manchester or Nottingham though. Muse, RHCP to name but two. There are never ever any rock gigs at the HFMA. Wonder why?

PS - anyway Nick, aren't you slightly biased in your promotion of the place? ;)

Originally posted by BAZZO
Think it would be nice if Hallam FM sponsored Hallam University.
Plenty of synergy there.
Unfortunately nobody actually listens to Hallam although you might hear it in such places as Makro and Matalan to reinforce the pleasurable retail experience.

It's times like this when I realise how awful it must be to be stupid.

What are you talking about?

No one listens?

It's a multi-million pound radio station with one of the biggest audience shares in the UK... it's one of the top ten stations in England.

If you're going to post stuff on here please stick to the facts.

As for big rock acts I saw Oasis there not so long ago, they're the biggest rock act around.

What you mean is "alternative" rock acts. They don't play big venues like the Hallam FM arena.

Originally posted by alchresearch
Yep, and it's known locally as the Manchester Arena or just "The Arena".


i thought people always referred to this as the MEN arena


agreed that hallam fm arena is not very good name, but not agreed about the kind of people it brings there......

it has managed to get some quality acts there....... shania twain is the most succesful female country and western singer i believe, and bryan adams is one of the most succesful artists around, oasis, westlife, kylie

there is a lot more to name, and yes the big sign of HALLAM FM ARENA does look a bit stupid, but who really cares in all honesty??

Originally posted by Robbie_Lovin
i thought people always referred to this as the MEN arena


or the Nynex! (as its previous sponsors were)

might have sounded better as the Galaxy arena!! Notice when Galaxy tell you of forthcoming acts they still call it The Sheffield arena.I suppose they were a bit stuck when it comes to the arena part cos we've already got a bowl and stadium.

Doesn't really matter what it's called, the acoustics are still pretty dire. Not a patch on the MEN Arena. The atmosphere at the MEN is far better too.

Originally posted by foxy27
might have sounded better as the Galaxy arena!! Notice when Galaxy tell you of forthcoming acts they still call it The Sheffield arena.I suppose they were a bit stuck when it comes to the arena part cos we've already got a bowl and stadium.


*agreed* galaxy would have sounded better, even though i dont like the station

mind you i only listen to nick on hallam, but not listened in ages so dont know if it is still running

I'm not sure that "The Galaxy Arena" would have sounded as good. Galaxy is a Leeds station. At least Hallam is local. Besdies I'm sure Galaxy can't afford to sponsor things like that these days.

;)

NM

Originally posted by Nicholarse
I'm not sure that "The Galaxy Arena" would have sounded as good. Galaxy is a Leeds station. At least Hallam is local. Besdies I'm sure Galaxy can't afford to sponsor things like that these days.

;)

NM


from what i hear hallam didn't pay all that much anyways......

Eh?

I ain't gonna put the lump sum on here but it's not a small amount of cash.

NM

Originally posted by Nicholarse
Eh?

I ain't gonna put the lump sum on here but it's not a small amount of cash.

NM


depends what you really class as not much,

me and you may have different perceptions........

if the figure i hear is right (comes from quite a god source in the arena) then i think it could and should have been more.

but at the end of the day, even if it isn't much its still extra revenue for the sheffield arena

ps. do u still do your show nick??

Yup.

It's on from 11pm nowadays after the religion stuff happened.

NM

Originally posted by Nicholarse
Yup.

It's on from 11pm nowadays after the religion stuff happened.

NM

cheers fella....... love listening to it, just never get time these days GRRRRR, but will be tuning in 11pm monday

may even ring u one day, but think ul ridicule me lol

maybe they should call it The Sheffield Hallam Fm Arena everybody's happy then:D, and as for the hallam fm kop, well its got to have some name and hallam is in sheffield so i think its a good name

Originally posted by dansufc
maybe they should call it The Sheffield Hallam Fm Arena everybody's happy then:D, and as for the hallam fm kop, well its got to have some name and hallam is in sheffield so i think its a good name

how about "shoreham street kop" collectively known by blades....... and always will be

but hallam fm have paid for it to be called that

Originally posted by dansufc
but hallam fm have paid for it to be called that

dan we are not debating that they have paid for that, im just suggesting a better more traditional name, clubs and other things like them are buisnesses, and if it pays them, say £100,000 a year just to have the name changed of a stand, there gonna do it aint they

ok can you think of a name that hallam fm would be happy with and blades?

Originally posted by dansufc
ok can you think of a name that hallam fm would be happy with and blades?

well obviously sheffield united (probly for the money) and hallam must be happy with this, but if your talking "blades" as in fans, then no i dont think a mutual name could be made where fans would be happy

are you a fan yourself?

Originally posted by dansufc
are you a fan yourself?


of sheffield united yes

i cant beleive how many people are arguing about the hallam fm arena! personally i go there a lot for concerts and have never really thought about the name, as for hallam fm as a station i love it! we have it on all day every day at work and im always listenening to it out of work! kep up the good work hallam fm!!

Originally posted by skala
i cant beleive how many people are arguing about the hallam fm arena! personally i go there a lot for concerts and have never really thought about the name, as for hallam fm as a station i love it! we have it on all day every day at work and im always listenening to it out of work! kep up the good work hallam fm!!


think what most people are bothered about, it no longer has the cities name in the title of the arena,

and as for the radio station, theres only nick worth istening to, as the play far too many adverts

When I see adverts in the press it tends to say Sheffield Hallam FM Arena. Which seams fine to me.

ok then my bad! they should call it Sheffield Hallam FM Arena then and everyones happy!

Lestat - rubbish name ?

i didnt really like the name hallam FM arena i much prefered Sheffield arena. i have a thing about companys paying to change names of things or sponcering thing like this. i am a huge blades fan & hold a season ticket & ok, paying to change the name of the kop may have given SUFC a bit more money but the advertising isnt going to make me listen to hallam fm so i just see it as a waste of money on their part. i myself am not a hallam fm listner, there are far too many adverts & i am young i want dance & r&b etc, hallam is ok for a change from the repetative dance music scean once in a while but i couldnt listen to it all the time plus i find glaxay DJ's much better at keeping you interested & entertained & i find they have much better compertitions.

Originally posted by venger
Lestat - rubbish name ?


Venger - long forgotton baddie with one horn who couldn't even beat a little old man and a boy with a unicorn as a pet!!!

Obviously Venger works for Hallam FM, maybe an advert DJ or a lonely toilet cleaner . . .who knows.

I was driving home from work the other day and as I set off Hallam FM started playing Ads, they didn't finish till I got home and parked my car which must have been at least 12 minutes . . this included unfunny talk from the DJ, and a weather report.

I would suspect the reason they have no good artists on is because sheffield isn't that well known these days outside of the north of england. Mention it to southerners and they still bang on about steel and cutlery.

ANd cloth caps, miners and short fat dogs and ferrets!!! In Canterbury where I hail from Sheffield is an "unknown quantity"....the common reply to mentioning Sheffield is
"is that north of Luton airport?"

Luton air port.

That creates a great link for a bit of wisdom. :o

Remember that tune (those of you who were alive in the late 70s)
It Kinda went:
Luton air port ooh ooh oooooh,
Luton air port ooh ooh oooooh.
Brilliant bit of marketing - almost as good as Shake n Vac.

Now think about the Sheffield Nottingham Robin Hood International Airport.

Long winded name, peeved off the existing Sheff Aerodrome which had high hopes, but my gosh didn't it create a stir. Londoners were discussing that one. But is is actually quite clever, on reflection. It says exactly what it does on the can. It has a "Personality" attached to it - which triggers off an imaginary image even to an Eskimo. And it has the word International in it.

Let's look at the Hallam FM Arena as a name or, more accurately, a brand.

What is it? To anyone outside Sheffield, Hallam is what exactly? Forget, for a minute, our pride in this fabulous area, and think about what it means to people in Japan.

Absolutely nothing. Zilch. Zippadee do dah.

FM ie: Frequency Modulation - who the heck would include frequency modulation in the name or brand of an Arena? It's not a radio station. And in a few years time civilian VHF transmission is going to be outlawed to stereo (FM) transitions in favour of digital transmission anyway. What would it be called then... Hallam Digital Transmission Radio Station Arena? (That's not a suggestion.)

Arena is the only word that describes what it does. But a village radio station, does not carry a significant product placement position. The two "objects" don’t sit comfortably in the same context.

I'll give you some clearer examples:

George’s Hand made pencil sharpeners, International Office supplies.
Mavis' Pantry, Corporate Catering.
BB’s Burger Joint, Town and Country Club.
Hallam FM, Arena

Now this ain't rocket science... it was first year stuff in my degree course.
So basically, in the opinion of just about any trained marketing person, this would be an example of poor Branding.

And the overall reaction on this forum proves it!

In my opinion this is sponsorship gone loony. Hallam FM, bless, has seen an opportunity, and taken it.
But It's rather like Macbeths royal gown. Too big. (Like a Chav driving a Rolls-Royce, in case you've no idea what I'm on about) Hallam FM has gone above its station (excuse the pun) and unwittingly, consequently lowered the international status of this wonderful facility.

It's not the fault of Hallam FM - they've been aggressively marketing - hands up and credit is due. But the executives at the Arena have failed on one point... imagination has come second to financial concerns.

Quote:
"Put imagination first and you'll usually make more money by default...
...A restaurant depends on its chef, a feature film depends on the scriptwriter...
...Everything else is necessary, management and eye candy etc...
... but it's success depends on the architect and a good name."
- Steffan Gwynedd-Lewis (a nearly local bloke - lives in Hathersage, I think), The Cost of Failure is Price of Success. A Lecture in the dynamics of creative business.

I think this hits the nail on the head here though a lot of what he says is a bit confusing.

Now this ain't rocket science... it was first year stuff in my degree course.
So basically, in the opinion of just about any trained marketing person, this would be an example of [/B]

Oh man! You just reminded me why I never admit to having gone to University. I reckon you could have written that post in less than three lines. Brevity is the source of wit! In your case you are wit-less.

So get practicing for when you finally leave University... "Would you like fries with that sir/madam?"

;)

NM

Originally posted by Nicholarse
Oh man! You just reminded me why I never admit to having gone to University.

NM

Don't mean to be a 'troll' but you've just reminded me why I don't listen to Hallam (or even admit to it if I dare have a sneaky listen in a moment of madness thinking that the phone-in shows would be entertaining)....Also do you post anywhere else apart from the radio threads...I think these threads are getting a tad boring..can we move on pls!?

No.

;)

NM

Mr Arse, I think the majority of the forummers are on my side with this one so it's really useless flogging a dead horse - I win, Hallam FM is abit pants and to name a major arena after it is almost blasphemous.

Thank you.

Lestat, all that's left to do now is to "cut him off" (ban him from the forum) so he can't make a comeback. That way you win NicholARSE style. ;)

I always thought it was called London Luton Airport :? I call it Luton though.

As for the arena, just stick the name 'Sheffield' in front of it - Hallam FM doesn't sound particularly bad, but reinstating the city's name will give the venue a better sense of identity I suppose.

Ermmmm..... perhaps we could all get over it??

i think this should really be put to a vote on whether it is a good name or not!!

I will abstain!!!

You should be proud of Hallamland.

Now there's an idea.

Lets rename Sheffield Hallamland.

NM

Originally posted by Nicholarse
Now there's an idea.

Lets rename Sheffield Hallamland.

NM

Sounds too much like the uni, and we all know how you dont like people furthering their education and bettering themselves nick ;)

Tsk bloody students.

NM

Someone once said to me "I've been to the university of life... is there anything wrong with that?"

Suits me, I use the bank of mum and dad...

I'm surprised anyone really noticed the "rebranding" - dont such crappy sponsorship arrnagements just wash over you by now?

Like when the call the Grand National the "Martell Grand National" - I mean, honestly what is the point of such expenditure?

And as far as radio is concerned - Radio 4 all the way! :)

Originally posted by Mouseman


Like when the call the Grand National the "Martell Grand National" - I mean, honestly what is the point of such expenditure?




Corporate sponsorship has always puzzled me. Surely it can't be cost effective - maybe it's more of ''keeping up with the Jones's.''

Last week I revisted Manor Top (Travey Road area) I would re-name it DUMP. I couldn't believe the state of it - it's really like a third world ghetto.

Are you kidding?

It's been the talk of the town since we did it.

You can't buy PR like that... erm, well actually you can, and we did!

NM

He's right, you can't buy PR like that . . . it's the only kind of PR that scares people away, but as they say theres no such thing as bad publicity and Hallam FM certainly know that.

Even with a 101 places ridiculed by their name on it, they still think it's fashionable and dont realise how embarrasing it is for our city.

Armchair criticism at its best.

You can of course be taken to court for that sort of rubbish.

Please prove that the Hallam FM brand has scared away customers.

NM

OK, I was going to take my young nephew to the Arena to see Barney the dinosaur show but as we approached he began to cry, I asked him what was wrong and he replied that he didn't want to go to hell! I asked him what he meant and he pointed out that the word Hallam looked like Hell em' and was scared off. Therefore we went straight home.:heyhey:

Look at the Wednesday Kop! ever since Hallam sponsored it - it's never been that full!! and don't give me that 'poor football' excuse. Wednesday always get good crowds - or should I say . . . used to. :hihi: :hihi: :hihi:

Hows that?

I think it should be renamed the Real Radio Arena, as most of the biggest artists who perform concerts there are more likely to have their songs played on Real Radio than on the new hallam fm. :D

Or maybe Hallam FM should change it's name to The new 'advert and repeat top 10 FM'.
They sometimes play a song or two between the ads you know, except it's usually Busted or McFly - quality. This is after Big Boring John ( I think I'm Chris Moyles ) has us in stitches every morning. NOT.:rolleyes:

Originally posted by Lestat
Or maybe Hallam FM should change it's name to The new 'advert and repeat top 10 FM'.


Wow... they've got 10 songs now??? They must have been splashing out on cds! That's 5 more songs than Galaxy 105 have!:o

To tell the truth Patchy, I think they just play the other remixes which you get on every single now anyway . . . and just pretend it's a new limited version.

its only called that because clear channel ents own it now, and thay own hallam fm as well as most of the countries entertainments venues. Its pretty much a monopoly.

But then again, its not a stitch on robinhoodjoanofarcrotherhamlittlejohnsheffieldwill scarletloxleymaidmarrionthurnscoe airport.

someone needs shooting for that idea

Originally posted by Lestat


Personally, I think it's all down to a crappy name.

its also a **** radio station...never been the same since they sacked roger moffit:)

There was actually a time when there was abit of quality on Hallam.

'WHEN WAS THAT!' I hear you all shout - Does Mr Arse remember a previous nightly phone-in show host called 'James.H.Reeves'.

He was quite brilliant at his job, he not only covered all serious subjects but could be hilarious and witty and take the p**s out of idiotic callers without them even realising.

So you see, it wasn't always a third rate station, aah those we're the days.

Originally posted by silversurfer
its only called that because clear channel ents own it now, and thay own hallam fm as well ...

No they don't.

Clear Channel is expected to make radio purchases at some point in the next year or so but it does not own Hallam FM.

Please try to stick to the facts.

Like Lester. Sorry you missed Barney mate.

PS - James H Reeve? F---in hell. He was dull as dishwater. Now Roger Moffat - that's a different story. He's an all time legend. In fact there's some great airchecks of him languising on the internet. PM me for the link.

NM

i didn't think they owned Gallam FM (clear channel)

who is it that does own Hallam?

Hallam FM is part of the EMAP group...

Redinsheff is of course right.

There's nothing worse than a know it all (ie Sileversurfer) who is actually a knows bugger all.

NM

I think some of the people on this thread need to take a step back. It's alright having a go at Hallam FM or Nicholarse for working there, but this money is sponsoring the venue. If they didn't, would you rather it went out of business?

If you don't like the radio station, then listen to another one. I have a digital radio and listen to radio 6 myself. But there's obviously lots of people who aren't like some of you, who do like it. Just consider the fact that you admit to hearing it on, in so many shops then people must like it. That's ok. Let Them. You don't have to. It's the biggest local commercial radio station. It has the most prestigious place on the middle of the FM dial because of this. And it often has the biggest bandwidth on Digital for the same reason.

Crikey you people who like rock music(me too) what are you worrying about arena gigs for. The best gigs are small. Go to the boardwalk/Octagon etc.. Much much better experience. It's not much fun seeing your heroes as little distant pin pricks anyhow. I saw most of my heroes in the 90s at NEC. Not planning to go to an arena again.

Originally posted by muddycoffee
I saw most of my heroes in the 90s at NEC. Not planning to go to an arena again.

If I'd only experienced the NEC, I'd never go to an arena again :D